Press Release Videos
Got news? Market relevant details that can impact the value of your company? Make sure your message is clear, compelling, and straight from the source.
Sometimes you send out a press release and the results are...well...flat. In the past video was not an option because of cost and production times. But times have changed.
Now, when you want to be certain that people understand your message, video is one of the better options.
With Investor Candy’s video press releases, video capture is fast and the finished product can be on the internet within 12-24 hours. This makes turbocharging your press releases simple. See below for options and pricing.
Press Releases | A video is worth a thousand pictures
Interview Style | This is a media style interview where you answer the questions on the minds of investors
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Email: contact@investorcandy.com
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The interview style video is a fast and professional solution for adding oomph to your press releases.
We review the press release and questions with you in advance so you’re properly prepared. Then the camera is turned on, and you answer the questions investors want to know about, and you want to answer.
Video can be captured by one of our camera-people on site, or by web cam.
Broadcast can be “live” and/or recorded for upload.
In the case of a recorded video, we produce it quickly so it can be ready when your press release is.
Interview Style Video Pricing:
Onsite video capture $2,500
(highest quality)
Web cam video capture $1,500
(very acceptable quality)
Broadcast Live $500
(requires good bandwidth on client site)
Scripted Style | Follow an exact dialogue and reinforce the message with facts, figures, and graphical treatments
When you want to stay on message, deliver a host of fact and figures or have numerous executives involved, a scripted video is often your best solution.
We can help with everything from scripting, and storyboarding your video, to navigating disclosure committee requirements. At the shoot, we coach your executives through the process so that they look comfortable, sound great, and deliver the message compellingly. In post-production, we use a clean look and feel and sharp graphical treatments to reinforce key elements of your message.
Turn-around is 48 hours -- but can be less in a pinch.
Scripted Style Video Pricing:
Lights, camera action $4,000
(teleprompter, video shoot, post production)
Scripting support $500
(we’ll create a first draft and help you polish it)
HD Video Capture | Onsite with a cameraman or remotely - both in HD
Depending on factors like time and location we have a couple of options when it comes to capturing your video.
Option one: we send a camera operator to your site capture everything in realtime. This is easy, and offers the advantages of professional lighting, sound and use of techniques like green screen. No doubt about it, this approach produces the highest quality video.
Option two: HD web cam. This technology has come a long way and is a great option for creating a video quickly and cost effectively. While the quality isn’t quite as high as option one, it is still very, very acceptable - we wouldn’t recommend it if it wasn’t.
Time | If your CEO has 15 minutes, we can create a video that rocks
Time is no longer a barrier to using video in investor communications.
Whether we have someone on site with a camera or use a web cam, all the set up and preparation for the video shoot can be transparent to your executive team. We work with you to make sure that the script or questions are ready, and that the technology is good to go.
Then, your CEO (or executive team member) arrives and reads the script, or answer the interview questions. With a little practice, they will soon be in and out in 15 minutes or less.
And your video will be ready to go out with your news release, making certain that investors understand what you’re trying to say.
Audience | 600,000 +
If you don’t already have a channel on InvestorChannel.tv you get a free (Basic) account with your first Exec Connect segment. Every week our 600,000+ user base get an email update of the companies and interviews from the period. This means our audience can become your audience. And we’ve got lots of other great tools to help you build a following so that when you have something to say, you know investors are listening.
Distribution | Automatically goes everywhere it should
It is important for your interview to be picked up by Search Engines and Google Alerts. We’ve got that covered. We automatically distribute your video interview to all of the major video hubs as well as creating critical link-backs within financial sites to your content.
